Himalayan

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  It was a beautiful sunny day in February at Fagu in Himachal Pradesh. Chhavi and I had a leisurely breakfast at the Himalayan Shire lawns. All I wanted after that was to sit down and doze off in the sun. These days I perpetually feel tired and that day was no exception.     But Rishabh, who owns  the Himalayan Shire  proposed a small hike on this beautiful day. Chhavi was instantly hooked. I was hesitant. My hiking days seem to be behind me. These days, I have to remind myself that I was someone who did the  Everest Base Camp trek  successfully. After a minor internal struggle, I too agreed to go on the hike and I am glad I did.

Facebook Marketing

 

Facebook marketing isn’t optional. Facebook is the most used social platform in the world, pulling in 2.29 billion daily active users.

It’s not all vacation pics and humblebrags either. For 53.2% of internet users ages 16-24, social media is their primary source of brand research. And, 66% of all Facebook users check out a local business Page at least once a week.

Truth time: You need to be on Facebook.

Facebook marketing is the practice of promoting a business and brand on Facebook. It can help businesses build brand awareness, grow an online following, gather leads, and sell more products or services.

Facebook marketing tactics can include:

  • Organic text, photo, or video content
  • Paid, or “boosted,” text, photo, or video content
  • Facebook Stories and Reels
  • Facebook ads
  • Facebook Groups
  • Contests and giveaways
  • Facebook Messenger chatbots or auto-responders
  • Influencer marketing campaigns

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